Verdissimo World

Milan is getting ready to welcome the Myplant Fair, and this year the experience promises to be more captivating than ever. Among the featured exhibitors, you can’t miss the stand of Verdissimo, the world’s leading brand of preserved nature. The Myplant Fair is the place where nature and innovation come together to create a stunning visual spectacle. This year, Verdissimo will bring the beauty of nature to life through its booth.

Discover lasting charm with Verdissimo’s premium preserved hydrangeas. Perfect for those who appreciate durable beauty and effortless style, these hydrangeas are not just flowers—they are a statement of elegance and sophistication.

Since the year 2000, Pantone has been selecting a color of the year that reflects cultural, social, and design trends. This year’s award-winning color is Peach Fuzz 13-1023, a shade that has left a hallmark on the world of fashion and decoration. Want to know everything about Pantone 2024? Verdissimo has all the details!

Roses are one of the flowers with the most meanings. They are the symbol of love, sweetness, friendship, innocence…But, did you know that the meaning of roses changes according to their colour?

White roses are the symbol of innocence and purity. Brides usually choose roses of this colour to make their bridal bouquet.

Christmas is just around the corner, bringing with it special moments shared in meticulously decorated and elegant spaces. Not only are tables dressed in finery, but homes are also illuminated and adorned with beautiful flowers characteristic of this time

At the heart of the stunning Gardens by the Bay botanical garden in Singapore, Innovaflora’s presence is highlighted through its Florever brand, bringing with it a variety of colors and fragrances that captivate visitors. The renowned exhibit has transformed its spaces to showcase animal sculptures made exclusively from preserved flowers.

Are you a Christmas-decorating enthusiast? If so, this article is for you. Here at Verdissimo, Christmas is on its way, so we’ll tell you how to make Christmas centerpieces.

In the current digital era, technology has become a fundamental pillar for the growth and efficiency of businesses. Innovaflora, the world’s largest producer of preserved nature, has successfully leveraged technological advancements.

The black rose is one of the least known roses. Typically other types of roses are chosen for decoration, or even gifts. However, these black-colored flowers are valuable for decoration and the meaning of the black rose also makes it the perfect flower for a gift.

In a significant stride towards global expansion and fortifying their presence in the world of preserved flowers and natural beauty, the renowned Innovaflora Group and its brands Verdissimo and Florever (as well as its production centers Innovaflora Colombia and Innovaflora Ecuador) are proud to announce the grand opening of its newest office in North America.

It is time to prepare for the happiest time of year by filling indoor spaces with Christmas flower arrangements.