Verdissimo: our experience at Iberflora 2019

In this post, we’ll tell you about Verdissimo’s experience at Iberflora 2019, an international fair of plants and flowers, landscaping, technology and DIY gardening.

However, before talking about Verdissimo’s participation at the fair, we’ll explain what Iberflora is about, who it’s for and much more.

Information about Iberflora

Iberflora is an international fair held at the Feria de Muestras de Paterna (Valencia, Spain), focused on industry professionals such as: landscape designers, decorators, architects, florists and so on.

It’s a well-known fair worldwide and welcomes visitors from a dozen countries. Some of the notable countries include: Morocco, Portugal, Belgium and Holland.

The main aim is for companies to show their products and establish new commercial, national and international relations.

The 2019 edition took place between October 1-3, and the number of visitors and exhibitors alone demonstrates the success of Iberflora.

Verdissimo Activities at Iberflora

Verdissimo participated in one of the most significant activities of the fair: The Iberflora Cup, an event held within the fair, which consists of florists (with prior registration) competing to make different floral or greenery compositions.

The participants of the event, have used our products to make beautiful wedding compositions. Within the tests of ‘The Iberflora Cup’.

Verdissimo’s Location

Verdissimo was located at stand C12, on level 3 of pavilion 4. At the stand, greenery and flowers were combined, with the aim to show visitors different preserved products. Also, a large vertical garden was hung at the back of the stand using preserved products. At the front, there was another vertical garden, this time made with red rose buds, one of the company’s flagship products.

Verdissimo’s experience at Iberflora was a hit and we feel proud of participating at an event that continues to strengthen its international profile.

Verdissimo | Discover the beauty of preserved flowers!